Founding partner programme · UK

    Find Businesses That Need Accounting Support Before Your Competitors Do

    Growth Signals identifies businesses likely to need bookkeeping, payroll, tax, and advisory support by combining Companies House data with observable business growth signals.

    Signals are indicators, not guarantees. Use them to guide relevant outreach and better timing.

    Built forAccounting firmsBookkeepersXero partnersQuickBooks advisersPayroll providers

    The problem

    Most accounting firms wait for referrals.

    Referrals are unpredictable. Generic lead databases are crowded and time consuming. Most firms struggle to identify businesses entering growth stages where accounting, payroll, and advisory support becomes essential.

    01

    Referrals are slow

    Waiting for introductions limits growth and makes next month’s pipeline hard to plan.

    02

    Generic lead lists

    Thousands of businesses create a long list, but little context about who is ready to talk.

    03

    No timing signals

    Most directories cannot tell you who needs help right now or why the timing might matter.

    Timing changes the conversation.

    A useful signal gives your team a reason to start with context instead of a generic introduction.

    See how it works

    The solution

    Growth Signals finds high-intent businesses.

    We analyse Companies House registrations and business growth indicators to identify businesses likely to require accounting services, so your team can spend less time sorting lists and more time deciding which conversation deserves attention.

    New company registrations

    Identify newly incorporated businesses before their finance setup becomes urgent.

    Signal category

    Growth signals

    Spot expansion, hiring, and operating changes that can create new finance needs.

    Signal category

    Payroll opportunities

    Find businesses likely to be approaching their first recurring payroll requirement.

    Signal category

    Bookkeeping opportunities

    Prioritise firms moving into a busier operational phase and needing better visibility.

    Signal category

    Territory intelligence

    Focus your outreach on the areas your team can serve well and grow from.

    Signal category

    Lead prioritisation

    Start with the strongest combination of recency, fit, and signal strength.

    Signal category

    A clearer starting point for your team.

    Every opportunity still needs a human review. Growth Signals helps your team decide where a thoughtful first conversation may be worth having.

    See a sample

    Example opportunity

    What a growth signal looks like.

    A useful opportunity gives your team more than a company name. It brings together the signal, the likely service conversation, and a clear reason to make contact.

    Review why the business is on your list.
    Match the signal to the right service angle.
    Let your team decide whether the conversation is relevant.

    This example is a static illustration. It is not live Companies House data and does not represent a real client lead.

    Illustrative sample

    ABC Plumbing Ltd

    South East England · Example opportunity

    High intent opportunity

    Lead score

    82/ 100

    A composite signal score for prioritisation, not a buying prediction.

    Signals

    • New company
    • Website launched
    • Growing team

    Likely needs

    • Bookkeeping
    • Payroll setup
    • Year-end accounts

    Suggested outreach

    “We noticed your business is growing rapidly. How are you currently managing payroll and bookkeeping?”

    Sample content only · Not a real client lead

    The upside

    Built for modern accounting firms.

    Growth Signals gives your team a practical way to turn business movement into a more considered prospecting routine, without losing the judgement that makes your firm different.

    Generate more conversations

    Give your team a timely reason to open a relevant conversation with a new business.

    Save prospecting time

    Spend less time sorting directories and more time deciding who deserves attention first.

    Target higher intent businesses

    Use visible business signals to shape a more focused prospecting list.

    Grow your client base predictably

    Build a repeatable opportunity routine around signals your team can review and act on.

    Limited availability

    Become a founding partner.

    We are looking for a limited number of UK accounting firms to help shape Growth Signals before wider rollout.

    Founding partners will have a direct line into the programme as we refine the signal mix, opportunity format, and territory model around how professional services firms actually sell.

    Schedule a Discovery Call

    Founding partner access

    Shape what comes next.

    • 01Early access pricing
    • 02Direct feedback channel
    • 03Territory priority
    • 04First access to new signals
    • 05Exclusive territory opportunities

    Programme scope, pricing, territory terms, and opportunity availability are confirmed with each founding partner during the application process.

    Programme preview

    Choose the starting point that fits your firm.

    These are application-led preview tiers for the founding partner programme. There is no checkout on this page. We will confirm scope, availability, and final terms with you.

    Starter

    £299/month

    20 qualified opportunities per month

    A focused starting point for firms building a consistent prospecting rhythm.

    Final scope confirmed during application
    Apply for Starter
    Recommended

    Professional

    £499/month

    50 qualified opportunities per month

    More room for growing teams that want a broader, more active opportunity list.

    Final scope confirmed during application
    Apply for Professional

    Exclusive Territory

    From £999/month

    Territory protection and exclusive opportunities

    A programme conversation for firms exploring territory-led growth and priority access.

    Final scope confirmed during application
    Discuss territory access

    Pricing shown is a programme preview for founding partner applications. It is not a purchase offer. Opportunity volume, territory protection, and availability depend on the final programme setup.

    Questions, answered

    A clear view before you apply.

    Growth Signals is designed to support better decisions, with the final programme shaped around your firm, territory, and data requirements.

    Growth Signals combines Companies House registrations with business growth indicators, then organises the signals into outreach-ready opportunities. The service points to likely timing and fit, not certainty that a business will buy.

    Founding partner application

    Start receiving high-intent accounting opportunities.

    Join the Founding Partner Programme and gain early access. Tell us a little about your firm, your territory, and how you currently build your client base.

    We will review the application and come back with next steps.
    A discovery call will clarify fit, scope, and territory questions.
    Any programme terms are agreed before you decide whether to proceed.

    Signals guide prioritisation. They do not guarantee a lead, a sale, or a specific outcome.

    Your details are used to review this application and respond about the Growth Signals programme.